« Vivre » la marque en tant qu’agent de centre d’appels
They say ‘a brand exists in the minds of consumers.’ It takes years of careful hard work to build that ‘position’ in the minds of customers – feelings and experiences customers associate with a brand’s products and services. Successful brands ensure that every time a customer interacts with their brand, they fulfil this innate expectation. As contact canter executives, when you represent a brand, you have an excellent opportunity to elevate this ‘position’ to an even higher level with every customer conversation that you have.